{"id":17969,"date":"2023-11-10T07:31:17","date_gmt":"2023-11-10T15:31:17","guid":{"rendered":"https:\/\/real.cannabis.ca.gov\/about\/"},"modified":"2025-02-24T09:37:40","modified_gmt":"2025-02-24T17:37:40","slug":"acerca-de-nosotros","status":"publish","type":"page","link":"https:\/\/real.cannabis.ca.gov\/es\/acerca-de-nosotros\/","title":{"rendered":"Acerca de nosotros"},"content":{"rendered":"<section data-block=\"true\" class=\"section--hero grid-half hero-height min-h-viewscreen\"\n  aria-label=\"El fundamento de Real\" \n  id=\"el-fundamento-de-real\"\n  >\n      <div class=\"bg-sativa mobile-first\">\n          <div class=\"self-center\"><div data-repeater=\"false\" class=\"partial-copy text-left space-y-inner\">\n  <p class=\"eyebrow\" >\n    Acerca de nosotros\n  <\/p>  <h1 class=\"display display-1\" >\n    El fundamento de <span class=\"font-serif\">Real<\/span>\n  <\/h1>  <p class=\"subhead\" >\n    Una campa\u00f1a del Departamento de Control de Cannabis que ayuda a los consumidores a encontrar y controlar f\u00e1cilmente los establecimientos autorizados que venden cannabis de alta calidad regulado por el Estado para proteger a los consumidores.\n  <\/p><\/div><\/div>\n      <\/div>\n  <div class=\"bg-indica\">\n          <img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"1570\" src=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2025\/02\/about-1.jpg\" class=\"w-full rounded-image\" alt=\"Closeup of a weed plan with the Real CA Cannabis logo on top in mint green.\" srcset=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2025\/02\/about-1.jpg 1280w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2025\/02\/about-1-571x700.jpg 571w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2025\/02\/about-1-1141x1400.jpg 1141w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2025\/02\/about-1-768x942.jpg 768w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2025\/02\/about-1-1252x1536.jpg 1252w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/>      <\/div>\n  \n<\/section>\n\n\n<section class=\"section--two-column grid-half\" \n  aria-label=\"La historia de Real\" \n  id=\"la-historia-de-real\"\n>\n  <div class=\"bg-light\">\n          <img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"1570\" src=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-04.jpg\" class=\"w-full rounded-image\" alt=\"Cannabis cultivator tends to a plant in an indoor grow facility\" srcset=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-04.jpg 1280w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-04-571x700.jpg 571w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-04-1141x1400.jpg 1141w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-04-768x942.jpg 768w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-04-1252x1536.jpg 1252w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/>      <\/div>\n  <div class=\"bg-light mobile-first\">\n          <div class=\"self-center\"><div data-repeater=\"false\" class=\"partial-copy text-right space-y-inner\">\n  <p class=\"eyebrow\" >\n    Antecedentes\n  <\/p>  <h2 class=\"display display-2\" >\n    La historia de <span class=\"font-serif\">Real<\/span>\n  <\/h2> \n  <div class=\"partial-copy--lead-copy\">\n          <p class=\"partial-copy--lead\">El cannabis es legal&#8230; hasta cierto punto<\/p>\n              <div class=\"partial-copy--copy\"><p>Aunque la Propuesta 64 legaliz\u00f3 el cannabis en 2016, la venta de cannabis sigue siendo ilegal en la mayor parte del estado, lo que significa que muchas personas sin saberlo viven en zonas donde los establecimientos no cuentan con licencia, y no pueden acceder de manera f\u00e1cil a alternativas legales. Real CA Cannabis se cre\u00f3 para facilitar la b\u00fasqueda y control de los establecimientos autorizados que venden productos legales que cumplen las normas de salud de los consumidores.<\/p>\n<\/div>\n      <\/div>\n  <p class=\"partial-copy--cta\">\n    <a class=\"button\" href=\"https:\/\/real.cannabis.ca.gov\/es\/the-weeds\/\" target=\"\" href=\"https:\/\/real.cannabis.ca.gov\/es\/the-weeds\/\" target=\"\">\n    Adentr\u00e1ndonos en temas delicados\n  <\/a>  <\/p>\n<\/div><\/div>\n      <\/div><\/section>\n\n\n<section class=\"section--multi-column bg-kief\"\n   aria-label=\"Acerca de Real CA Cannabis\" id=\"acerca-de-real-ca-cannabis\"\n>\n  <div class=\"container flex flex-col gap-full\">\n    <div class=\"copy\">\n      <div class=\"container grid-12 col-span-full row-span-full z-content partials--one-column\">\n  <div class=\"col-narrow\">\n    <div data-repeater=\"false\" class=\"partial-copy text-center space-y-inner\">\n  <h2 class=\"display display-2\" >\n    Acerca de <span class=\"font-serif\">Real CA Cannabis<\/span>\n  <\/h2><\/div>      <\/div>\n<\/div>    <\/div>\n    <ul class=\"grid lg:auto-cols-fr lg:grid-flow-col list-none ml-0 gap-narrow\">\n                        <li class=\"flex flex-col gap-inner\">\n                        <div class=\"copy\">\n              <div data-repeater=\"true\" class=\"partial-copy text-left is-repeater space-y-inner\">\n  <h3 class=\"title mb-0\" class=\"mb-0\">\n    Qui\u00e9n\n  <\/h3> \n  <div class=\"partial-copy--lead-copy\">\n          <p class=\"partial-copy--lead\">El Departamento de Control de Cannabis<\/p>\n              <div class=\"partial-copy--copy\"><p>El Departamento de Control de Cannabis de California lanz\u00f3 la campa\u00f1a de Real CA Cannabis para apoyar a los consumidores y comercios de cannabis autorizados.<\/p>\n<\/div>\n      <\/div>\n<\/div>            <\/div>\n          <\/li>\n                  <li class=\"flex flex-col gap-inner\">\n                        <div class=\"copy\">\n              <div data-repeater=\"true\" class=\"partial-copy text-left is-repeater space-y-inner\">\n  <h3 class=\"title mb-0\" class=\"mb-0\">\n    Por qu\u00e9\n  <\/h3> \n  <div class=\"partial-copy--lead-copy\">\n          <p class=\"partial-copy--lead\">La gente informada elige mejor<\/p>\n              <div class=\"partial-copy--copy\"><p>La mayor\u00eda de los consumidores de cannabis no saben distinguir entre establecimientos autorizados y sin licencia ni por qu\u00e9 esta distinci\u00f3n es importante. En consecuencia, una gran parte de las personas sigue comprando en establecimientos sin licencia.<\/p>\n<\/div>\n      <\/div>\n<\/div>            <\/div>\n          <\/li>\n                  <li class=\"flex flex-col gap-inner\">\n                        <div class=\"copy\">\n              <div data-repeater=\"true\" class=\"partial-copy text-left is-repeater space-y-inner\">\n  <h3 class=\"title mb-0\" class=\"mb-0\">\n    C\u00f3mo\n  <\/h3> \n  <div class=\"partial-copy--lead-copy\">\n          <p class=\"partial-copy--lead\">Educar, equipar, capacitar<\/p>\n              <div class=\"partial-copy--copy\"><p>Nuestra herramienta de b\u00fasqueda de minoristas autorizados f\u00e1cil de usar y los letreros en las tiendas con el c\u00f3digo QR de Real CA Cannabis hacen que comprar con autorizaci\u00f3n y elegir productos en los que puedan confiar sea m\u00e1s sencillo que nunca para los consumidores.<\/p>\n<\/div>\n      <\/div>\n<\/div>            <\/div>\n          <\/li>\n                  <\/ul>\n  <\/div>\n<\/section>\n\n\n<section class=\"section--two-column grid-half\" \n  aria-label=\"Compre en solidaridad\" \n  id=\"compre-en-solidaridad\"\n>\n  <div class=\"bg-pistil\">\n          <img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"1570\" src=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-05.jpg\" class=\"w-full rounded-image\" alt=\"Cannabis retailer in a knit hat talks to a dispensary customer blurred in the foreground\" srcset=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-05.jpg 1280w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-05-571x700.jpg 571w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-05-1141x1400.jpg 1141w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-05-768x942.jpg 768w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-05-1252x1536.jpg 1252w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/>      <\/div>\n  <div class=\"bg-pistil mobile-first\">\n          <div class=\"self-center\"><div data-repeater=\"false\" class=\"partial-copy text-right space-y-inner\">\n  <p class=\"eyebrow\" >\n    Equidad\n  <\/p>  <h2 class=\"display display-2\" >\n    Compre en solidaridad\n  <\/h2> \n  <div class=\"partial-copy--lead-copy\">\n          <p class=\"partial-copy--lead\">Un forma sencilla de generar un impacto real<\/p>\n              <div class=\"partial-copy--copy\"><p>Al comprar con Minoristas de Equidad, est\u00e1 apoyando a negocios de personas que fueron personalmente afectadas por un arresto o condena relacionada con el cannabis, que tienen bajos ingresos o que provienen de comunidades desproporcionadamente perjudicadas por la criminalizaci\u00f3n del cannabis.<\/p>\n<\/div>\n      <\/div>\n  <p class=\"partial-copy--cta\">\n    <a class=\"button\" href=\"\/es\/licensed-retailers\/?equity=true\" target=\"\" href=\"\/es\/licensed-retailers\/?equity=true\" target=\"\">\n    Encuentre minoristas de equidad\n  <\/a>  <\/p>\n<\/div><\/div>\n      <\/div><\/section>\n\n\n<section class=\"section--two-column grid-half\" \n  aria-label=\"Elevando a los comercios autorizados\" \n  id=\"elevando-a-los-comercios-autorizados\"\n>\n  <div class=\"bg-sativa mobile-first\">\n          <div class=\"self-center\"><div data-repeater=\"false\" class=\"partial-copy text-left space-y-inner\">\n  <p class=\"eyebrow\" >\n    Para concesionarios\n  <\/p>  <h2 class=\"display display-2\" >\n    Elevando a los comercios autorizados\n  <\/h2> \n  <div class=\"partial-copy--lead-copy\">\n          <p class=\"partial-copy--lead\">Difer\u00e9nciate de los minoristas ilegales<\/p>\n              <div class=\"partial-copy--copy\"><p>Real CA Cannabis apoya una pr\u00f3spera industria autorizada del cannabis que da prioridad a los concesionarios. Descubre de qu\u00e9 manera esta campa\u00f1a te separa de competidores sin licencia. <\/p>\n<\/div>\n      <\/div>\n  <p class=\"partial-copy--cta\">\n    <a class=\"button\" href=\"http:\/\/real.cannabis.ca.gov\/es\/licensees\/\" target=\"\" href=\"http:\/\/real.cannabis.ca.gov\/es\/licensees\/\" target=\"\">\n    Ir a Concesionarios\n  <\/a>  <\/p>\n<\/div><\/div>\n      <\/div>\n  <div class=\"bg-sativa\">\n          <img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"1570\" src=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-02.jpg\" class=\"w-full rounded-image\" alt=\"A cannabis retailer speaks to a dispensary customer blurred in the foreground\" srcset=\"https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-02.jpg 1280w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-02-571x700.jpg 571w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-02-1141x1400.jpg 1141w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-02-768x942.jpg 768w, https:\/\/real.cannabis.ca.gov\/app\/uploads\/2024\/01\/IMG-Content-1280x1570-02-1252x1536.jpg 1252w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/>      <\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-17969","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/pages\/17969","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/comments?post=17969"}],"version-history":[{"count":19,"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/pages\/17969\/revisions"}],"predecessor-version":[{"id":21695,"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/pages\/17969\/revisions\/21695"}],"wp:attachment":[{"href":"https:\/\/real.cannabis.ca.gov\/es\/wp-json\/wp\/v2\/media?parent=17969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}